Assistant Athletic Director for Strategic Communication | Gardner-Webb University

Boiling Springs, North Carolina, Reporting to the Vice President for Athletics / Athletic Director, the Assistant Athletic Director for Strategic Communications is responsible for publicity and marketing in support of the University’s NCAA Division I intercollegiate sports. Tasks include oversight of the athletic department’s webpage, social media accounts, press releases and statistical records; gameday promotions; and ticket sales. Primary sports information contact for sports as assigned. Night and weekend work required as needed. • Media and Public Relations; Designated primary contact for all local, regional, and national media outlets. Coordinates all interviews for coaches and staff for assigned sports. Supervise and approve content posted on all program/department social media accounts for assigned sports. Produce content and develop program media guides and other printed materials for assigned sports. Schedule and produce video content for distribution for assigned sports. • Website; Oversee and assist in planning all content published on gwusports.com. Conduct routine general website maintenance and enhancements. • Statistics and Program Records; Management and distribution of Live Stats and StatCrew/Genius files for all assigned events. Maintain and update program record books for assigned sports. • Gameday/Event Operations; Oversight of gameday media staff both part-time and full-time staff. Management of press box and table at select events. Coordinate execution of gameday scripts and PA reads with Marketing. Manages scoreboard operations at select sporting events. Scheduling and management of gameday staff both part-time and full-time staff. • Design Elements and Graphics; Collaborate and design all published content, promotional materials, and social media graphics for assigned sports. • Supervisor Responsibility; Assistant Director of Strategic Communication, Multiple part-time and game day staff, work study students and interns. Required Qualifications Education. Bachelor’s Degree Skills. Excellent verbal and written communication skills, including ability to effectively communicate with internal and external customers. Experience. Self-starter with an outstanding work ethic. 1-3 years’ experience in a related field is strongly preferred. Excellent computer proficiency (MS Office – Word, Excel and Outlook). Must be able to work under pressure and meet deadlines, while maintaining a positive attitude and providing exemplary customer service. Ability to work independently and to carry out assignments to completion within parameters of instructions given, prescribed routines, and standard accepted practices. Experience using Adobe Creative Suite (Photoshop, Illustrator, InDesign) strongly preferred. Preferred Qualifications Physical Requirements Certain jobs at Gardner-Webb University may require specific physical and/or mental abilities. The hiring manager will provide additional information and provision of requests for reasonable accommodation if needed. Interested? Send your resume, cover letter & three references to Clare Alaimo, Sr Assoc AD/SWA, at calaimo@gardner-webb.edu