Radford, Virginia, The Director of Revenue Generation is responsible for generating revenue through corporate partnership, ticket sales, and Name, Image and Likeness (NIL) opportunities. This position will assist in the overall athletic department corporate sponsorship program to include new sales, renewal of existing accounts, activation, achievement of sales goals, and consistent relationship building within the community. This position will collaborate with the external operations units and senior leadership to drive strategy, insight, and creative development of sponsorship opportunities to grow revenue. Actively network in the community to constantly create new sales leads. This position will also work with campus partners, local community members, and sponsors in developing NIL opportunities that will provide additional resources to the student-athletes. The position will accept additional duties and/or special projects as assigned by the Deputy Athletics Director and/or designee. • Master’s degree or bachelor’s degree plus education, training and experience. • Minimum of 2-4 years of experience in advertising or sports/event sponsorship. • Proven track record of generating new business and retaining clients. • Ability to work with minimal supervision and with interruptions while meeting the demands of multiple priorities and deadlines. • Demonstrated interpersonal and communication skills with the ability to work effectively with internal and external constituents. • Excellent communication and leadership abilities, ability to manage diverse personalities.
Preferred:
Corporate sales experience within the Commonwealth of Virginia is preferred.